Good copywriting can make a major difference in the traffic your website gets, how long visitors stay on your site and how many convert from lookers into bookers. The purpose of copry writing is to get more visitors to your website, grab attention, create interest, build desire and bring them to action.
The importance of good copywriting
Whether it is the traditional print media or the electronic media, be it advertising, newspapers, or a website, copywriting is the use of a strong blend of powerful, motivating and persuasive words that not only put your message across to your target audiences, but also brings about the desired results. In advertising, good copywriting grabs attention, creates user interest, holds attention, conveys useful product information and expects to generate more sales.
Did You Know?
65% of business websites were created solely with the customer in mind, without any consideration of search engine optimization. This means that at least two thirds of businesses are needlessly falling to the bottom of search engine results simply because they do not realize the importance of search engine optimzation. Combine that with the fact that over 85% of online sales are the result of search engine traffic and you may come to a staggering realization.
By re-writing text on your website in such a manner that it continues to appeal to the site visitor while being compatible to the Search Engines, we can help in optimizing your site in such a way that: a) It ranks highly on the search engine results with your business specific keywords. b) It succeeds in bringing quality (read targeted) human traffic to your site and generates more potential for sales and c) is intended to bring long-term 'free' traffic through 'natural' search engine rankings.
We work together with a team of professional copywirters who are able to offer you assistance with your written material, which is your window to the world to attract guests to your property. They are all published journalists, experienced in the art of writing websites, brochures and travel articles, who know what people want to read and how to say it all in the minimum words.
Let a professional writer tailor your text to get more visitors to your website, grab attention, create interest, build desire and bring them to action for maximum effectiveness of your website.